Playboi Carti

Jordan Terrell Carter (born September 13, 1995 or 1996), known professionally as Playboi Carti, is an American rapper. Known for his eccentric vocal style and fashion, he is considered an influential figure in modern hip-hop and a pioneer of the rage microgenre. His music has been characterized as atmospheric and avant-garde, often marked by unconventional vocal techniques such as his "baby voice", with critics highlighting his focus on mood and persona over traditional lyricism. Aside from his recording career, Carter founded the record label and rap collective Opium in 2019, which has signed artists including Ken Carson, Destroy Lonely, Homixide Gang, and fellow ASAP Mob member ASAP Nast.

Born and raised in Atlanta, Georgia, Carter began his musical career under the stage name Sir Cartier in 2011, self-releasing early tracks on SoundCloud. He signed with Awful Records in 2014 and later with ASAP Rocky's AWGE imprint, a joint venture with Interscope Records, in 2016. Carter gained mainstream attention with his eponymous debut mixtape (2017), which peaked at number 12 on the Billboard 200 and produced the singles "Magnolia" and "Wokeuplikethis" (featuring Lil Uzi Vert). His debut studio album, Die Lit (2018), was met with commercial success, debuting at number three on the Billboard 200.

His second album, Whole Lotta Red (2020), became his first number-one album on the Billboard 200 and was later ranked among the greatest hip-hop albums by Rolling Stone. After a series of high-profile collaborations, including Travis Scott's "Fein" (2023), The Weeknd's "Timeless" (2024) and Kanye West and Ty Dolla Sign's "Carnival" (2024) — the latter becoming his first number-one single on the Billboard Hot 100 — Carter released his third album, Music (2025). The album received generally positive reviews and became his second consecutive number-one on the Billboard 200. It yielded the promotional single, "Evil J0rdan", which debuted at number two on the Billboard Hot 100.